Privacy policy

Last updated: 1 October 2026

This is a translation of the French privacy policy. In case of discrepancy, the French version prevails.

Data controller

The controller of your personal data is KOM, a company registered with the Paris Trade and Companies Register (RCS), SIRET 852 694 090 00022, with its registered office at 9 rue des Colonnes, 75002 Paris, France, publisher of the KREATRS platform (available at www.kreatrs.io).

Contact for any question about your data: support@kreatrs.io

Change of structure. The KREATRS platform is intended to be operated by a dedicated company, a subsidiary of KOM. On the effective date of this transfer, the role of data controller will pass to that company, with no change to the purposes, retention periods or rights described below. This page will be updated and you will be informed by email at least 15 days before the transfer takes effect.

1. Data collected

1.1 Your KREATRS account data

1.2 Data from Instagram and TikTok

When you connect your Instagram or TikTok account to KREATRS, we collect:

This data is obtained through the official APIs:

We do not collect any password, private content or message from your Instagram or TikTok account.

1.3 Content submitted through the app

When you take part in a mission, we keep:

2. Purposes of processing

This data is used solely to:

This data is not sold to third parties, nor used for advertising outside KREATRS.

Display and featuring within KREATRS

Your approved content may be shown in the Community feed, the Créa du jour (creation of the day), the Top de la semaine (top of the week) and the rankings, including to visitors who are not registered. It is shown with your username, your profile picture, the name of the commissioning brand and the number of views.

You can withdraw this named featuring at any time from the app's Settings. You will then no longer be shown under your username or with your picture; your content may continue to be displayed anonymously.

Training internal selection and moderation tools

The content described in article 1.3, whether approved or rejected, is used to train and improve internal tools, including artificial intelligence models that help select and moderate content.

This use is strictly internal: for this purpose, the content is neither made public nor transferred to third parties. Training datasets contain neither your name, nor your email, nor the handles of your Instagram or TikTok accounts.

3. Legal bases

ProcessingLegal basis
Account management, participation in missions, drawing up contracts, payment of earningsPerformance of the contract
Display and featuring of your approved content within KREATRSPerformance of the contract (article 5 of the terms of use). Named featuring can be withdrawn at any time from the app's Settings.
Connection of your Instagram or TikTok account and collection of the related statisticsYour consent, given when you authorise access through OAuth and revocable at any time
Training and improvement of internal selection and moderation toolsKREATRS's legitimate interest in improving content selection and moderation
Audience measurement and product analyticsYour consent, given in the app and on the website, and revocable at any time
Fraud prevention and platform securityKREATRS's legitimate interest
Retention of accounting records and proof of paymentLegal obligation

4. Minimum age

The KREATRS platform is reserved for people aged 18 or over. We do not knowingly collect data about minors. If we become aware that an account was created by a minor, the account is closed and the related data deleted.

5. Retention periods

CategoryPeriod
Account data and data from Instagram / TikTokFor as long as the account is active, then 3 years from the end of the relationship (last mission completed or account deletion)
Submitted content, transcripts and moderation feedback used to train internal tools5 years at most from the submission of the content, unless the account is deleted or erasure is requested (article 11)
Audience measurement and product analytics (PostHog)Tracker valid for 13 months at most, with no automatic extension; data kept for 25 months at most from collection
Accounting records and proof of payment10 years from the end of the financial year, in accordance with article L123-22 of the French Commercial Code
Technical connection logs12 months

At the end of these periods, the data is deleted or irreversibly anonymised.

6. Recipients and processors

The data can be accessed by authorised KREATRS staff and by the following technical providers, strictly to the extent necessary to run the platform:

PurposeProviderData location
Server hosting and DNS managementOVH SAS (France)European Union
Delivery, storage and protection of video contentCloudflare Germany GmbH / Cloudflare, Inc.European Union and United States
Authentication, notifications and file storageGoogle Ireland Ltd / Google LLC (Firebase)European Union and United States
Application backend and databaseConvex, Inc. — deployment in IrelandEuropean Union
Audience measurement and product analyticsPostHog Inc. — instance hosted in the European UnionEuropean Union
Payment of creator earnings (issuing gift cards)Retailer issuing the chosen gift card, or a provider acting on its behalfDepends on the issuer

None of these providers is allowed to use your data for its own purposes.

Postal address autocomplete. When you enter an address in France in the app, the text you type is sent directly from your device to the Base Adresse Nationale (France's national address database), a public service operated by the French National Institute of Geographic and Forest Information (IGN) on its Géoplateforme, so that it can suggest existing addresses. IGN receives the address being typed and, as with any request on the internet, your device's IP address. No other data from your account is sent to it. You can always enter your address without choosing a suggestion.

7. Transfers outside the European Union

Platform hosting, the database and audience measurement are provided within the European Union (France and Ireland). However, some providers listed in article 6 are established in the United States and may process part of the data there (Cloudflare and Google/Firebase).

These transfers are governed by one of the mechanisms provided for in Chapter V of the GDPR:

A copy of the applicable safeguards can be obtained on request at support@kreatrs.io.

Separately from our own providers, the data you share with Instagram and TikTok is governed by the privacy policies of Meta and ByteDance, over which KREATRS has no control.

8. Data security

We implement appropriate technical and organisational measures: encrypted communications (HTTPS/TLS), encrypted passwords, API access tokens stored in encrypted form, access restricted to authorised persons only, access logging and regular backups.

In the event of a data breach likely to result in a high risk to your rights, you will be informed as soon as possible, in accordance with article 34 of the GDPR.

9. Cookies and trackers

The www.kreatrs.io website and the KREATRS app use:

Measured events are linked to a pseudonymous identifier specific to your account, sent only after you have given your consent. The tracker is valid for 13 months at most and the data is kept for 25 months at most (article 5).

We do not use any third-party advertising cookies or ad network pixels on the platform.

You can change your choices at any time from the “Gestion des cookies” (cookie settings) link at the bottom of the page or, in the app, from the “Mesure d'usage” (usage measurement) option in Settings.

10. Rankings, badges and automated calculation

Your pay is calculated automatically from an objective figure — the number of views measured over the 7-day window after publication — according to rules made known to you before you take part in each mission. The badges, tiers and rankings shown in the app are derived from the same data.

No fully automated decision producing legal effects concerning you is made without a means of appeal: you can dispute a pay calculation at support@kreatrs.io and have it reviewed by a person.

11. Your rights

Under the General Data Protection Regulation (GDPR), you have the following rights over your personal data:

If you delete your account or request erasure, your content is removed from the datasets used to train internal tools. Models that have already been trained are neither retrained nor modified.

To exercise these rights, contact us at support@kreatrs.io, or use our data deletion page (in French). We reply within one month, which may be extended by two months for complex requests.

You also have the right to lodge a complaint with the CNIL, the French data protection authority (3 place de Fontenoy, TSA 80715, 75334 Paris Cedex 07, France — www.cnil.fr).

12. Revoking access to your Instagram or TikTok account

You can disconnect KREATRS from your accounts at any time, without deleting your KREATRS account:

Revoking access immediately stops any new collection of statistics. Data already collected for completed missions is kept for the periods set out in article 5, unless you ask for it to be deleted.

13. Compliance with third-party platforms

The use of data obtained through the Instagram and TikTok APIs complies with the terms that apply to developers on these platforms, including the Meta Platform Terms and the TikTok Developer Terms of Service. This data is used only for the purposes described in article 2, is not sold and is not transferred to data brokers.

14. Changes to this policy

This policy may be updated to reflect legal, technical or functional changes. The date of the last update is shown at the top of the page. In the event of a substantial change, you will be informed by email or through a notification in the app before the changes take effect.

15. Contact

For any question about this privacy policy: support@kreatrs.io